Tower 28 Beauty MakeWaves® Mascara

Tower 28 Beauty MakeWaves® Mascara — Jet Black

Tower 28 Beauty MakeWaves® Mascara in Jet Black is a clean, vegan mascara formulated for sensitive eyes and contact lens wearers. The formula effectively volumizes, lengthens, and defines lashes, delivering an intensely dramatic yet natural look — without flaking, clumping, or the unpleasant stiffness often associated with conventional mascaras.

Key Features

• Visibly volumizes, lengthens, and defines lashes with a buildable, layerable formula
• Lightweight and endlessly buildable — does not stiffen or clump
• Smudge-proof and water-resistant — lasts all day
• Easy to remove with a gentle cleanser and water — minimizes eye irritation and lash breakage
• Fiber-free — contains no plastic microfibers that could irritate sensitive eyes
• Safe for contact lens wearers and ophthalmologist-tested

Aquaflex® Technology

At the heart of the formula is Aquaflex® Technology, derived from hair styling, which keeps lashes resistant to humidity, visibly lifted, and full of volume, while remaining soft to the touch. This innovative solution distinguishes MakeWaves® from standard mascaras based on heavy waxes and film-forming agents.

Nourishing Ingredients

• Ricinus Communis (Castor) Seed Oil — conditions and nourishes lashes
• Cucumis Sativus (Cucumber) Fruit Extract — soothes the delicate skin around the eyes
• Tocopherol (Vitamin E) — protects lashes from free radical damage
• Olea Europaea (Olive) Oil Unsaponifiables — moisturizes and strengthens

Double-Sided Brush

The mascara features a double-sided applicator:

• Inner wave side — builds volume
• Longer bristle side — lengthens and precisely defines individual lashes

Clean and Sustainable Formula

MakeWaves® is free from fragrances, essential oils, gluten, silicones, and alcohol. The packaging is made with 78% PCR (post-consumer recycled plastic), aligning with Tower 28's commitment to sustainable packaging — the Earth Sensitive Pledge.

• Dermatologist-approved and clinically tested
• Hypoallergenic and ophthalmologist-tested
• Vegan (no beeswax or animal products) and cruelty-free

Available in full size 8.5 ml / 0.29 fl oz and mini size 5 ml / 0.17 fl oz. As praised by Byrdie: "If you're looking for a new mascara that curls, lengthens, and defines lashes without overdoing it—you simply have to have it."

Water/Aqua/Eau; Copernicia Cerifera (Carnauba) Wax/Cera Carnauba/Cire De Carnauba; Glyceryl Stearate; Hydrogenated Olive Oil Stearyl Esters; Synthetic Wax; VP/VA Copolymer; Stearic Acid; Helianthus Annuus (Sunflower) Seed Wax/Cera; Palmitic Acid; Butylene Glycol; Olea Europaea (Olive) Oil Unsaponifiables; Aminomethyl Propanol; Ricinus Communis (Castor) Seed Oil; 1; 2-Hexanediol; Caprylyl Glycol; Polyimide-1; Galactoarabinan; Rhus Verniciflua Peel Cera; Shorea Robusta Resin; Sodium Dehydroacetate; Glycerin; Lecithin; Cucumis Sativus (Cucumber) Fruit Extract; Tocopherol; Ascorbyl Palmitate; Citric Acid; Iron Oxides (CI 77499); Ultramarines (CI 77007)

Each ingredient is carefully selected to ensure our products are effective, safe, and suitable for various skin types.

Once we receive your return, we will issue a refund within 5-7 business days. The funds will be returned to the same payment method
you selected when placing your order. More information on how to initiate a return can be found on the Returns page - you can also contact our customer service, we'll be happy to help. Shop with peace of mind, you're in good hands.