Sincerely Yours So Soft Daily Moisturizer

Sincerely Yours So Soft Daily Moisturizer

So Soft is a breathable, lightweight gel-cream barrier moisturizer that instantly melts into the skin for a cloud-like hydration and a gently smoothed effect. Dermatologist-developed for younger and sensitive skin, this 50ml daily moisturizer is powered by the proprietary Barrier-Friendly Formula™ (BFF) — free from irritating ingredients and approved by the National Eczema Association.

Key Benefits

• Cloud-like hydration with a lightweight, breathable gel-cream formula that absorbs instantly and feels weightless on the skin
• Locks in moisture and keeps skin extra soft all day long
• Fortifies and supports the skin barrier with a complex of Ceramides, Niacinamide, and Sodium Hyaluronate
• Visibly calms sensitivity and soothes irritation — safe even for the most reactive skin types
• Non-comedogenic and fragrance-free — clinically tested not to clog pores
• National Eczema Association approved
• Excellent makeup base with a smooth, non-greasy finish

Proprietary Barrier-Friendly Formula™ (BFF)

A formula based on three key active ingredients working synergistically:

• Encapsulated Niacinamide — gradually released, brightens skin and strengthens the epidermal barrier
• Ceramide NP — rebuilds and replenishes the skin's natural lipid barrier
• Sodium Hyaluronate (Hyaluronic Acid) — delivers deep, long-lasting hydration

Moisturizing Complex with Ectoin

An active amino acid that supports skin resilience and protects it from harmful environmental factors.

Soothing Blend

A calming composition of Allantoin, Tremella Fuciformis Polysaccharide (Snow Mushroom), Chondrus Crispus Extract, and Lactococcus Ferment — provides long-lasting hydration and relief for irritated skin.

Consumer Study Results

Based on a 1-week safety test conducted on 30 testers aged 11–30:

• 100% confirmed skin feels hydrated
• 97% confirmed skin feels softer and smoother
• 93% confirmed the cream provides a plump-with-hydration effect

Clean Formula

Free from retinol · parabens · sulfates/SLS/SLES · mineral oil · petrolatum · phthalates · PEGs · PPGs · BHA/BHT · EDTA · formaldehyde · dyes · alcohol · silicones · microplastics · microbeads. Complies with European cosmetic standards — over 1,700 potentially harmful ingredients omitted.

Suitable for all skin types, including sensitive, acne-prone, and oily. Vegan and cruelty-free formula.

Aqua/Water/Eau, Glycerin, Cetyl Ethylhexanoate, Caprylyl Methicone, Dipropylene Glycol, Cetearyl Alcohol, Behenyl Alcohol, Polyglyceryl-3 Methylglucose Distearate, Silica, Niacinamide, Ceramide NP, Sodium Hyaluronate, Ectoin, Lactococcus Ferment, Aphanizomenon Flos-aquae Extract, Chondrus Crispus Extract, Allantoin, Oryza Sativa (Rice) Bran Wax, Tremella Fuciformis Polysaccharide, Cetearyl Olivate, Sorbitan Olivate, Hydroxyacetophenone, Glyceryl Stearate, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Ethylhexyl Palmitate, 1,2-Hexanediol, Sodium Phytate, Tocopherol, Silica Dimethyl Silylate, Caprylyl Glycol, Butylene Glycol, Potassium Sorbate, Hexylene Glycol, Sodium Benzoate, Ethylhexylglycerin, Phenoxyethanol

Each ingredient is carefully selected to ensure our products are effective, safe, and suitable for various skin types.

Once we receive your return, we will issue a refund within 5-7 business days. The funds will be returned to the same payment method
you selected when placing your order. More information on how to initiate a return can be found on the Returns page - you can also contact our customer service, we'll be happy to help. Shop with peace of mind, you're in good hands.