Shiseido Aqua Label Brightening Care Lotion Very Moist

Shiseido Aqualabel Brightening Care Lotion Very Moist is a Japanese brightening toner with serum-like efficacy, formulated to eliminate the causes of hyperpigmentation, uneven skin tone, and dull complexion, while providing intense hydration.

Key active ingredient – 4MSK • 4MSK (Potassium 4-Methoxysalicylate) is the main active ingredient, officially recognized as a brightening agent under Japanese cosmetic regulations. • It works at the source of discoloration, penetrating deep into the skin's structure down to the stratum corneum – it inhibits melanin production and prevents the formation of freckles and dark spots.

Serum-level efficacy toner • Despite its toner format (referred to as "lotion" in Japanese skincare), the formula offers serum-level brightening efficacy, delivering concentrated care in an easy-to-apply, liquid step of the routine. • The Very Moist variant has been specially developed for those who need intense hydration combined with a brightening effect.

Moisturizing complex • Sodium Acetylated Hyaluronate and Sodium Hyaluronate (2) – two forms of hyaluronic acid – provide multi-level moisture retention, leaving skin plump and supple. • Water-Soluble Collagen (F) supports skin elasticity and softness. • Concentrated Glycerin and Erythritol deliver humectant hydration to both superficial and deeper layers of the skin. • Maltitol Solution enhances moisturizing and conditioning properties. • Tuberose Extract offers botanical conditioning action.

Brightening and antioxidant protection • 2-O-Ethyl-L-Ascorbic Acid (a stable derivative of Vitamin C) provides additional brightening and antioxidant effects, evening out skin tone and protecting it from oxidative stress. • D-Glutamic Acid, DL-Alanine, and DL-Methionine (amino acids) support the skin's natural protective barrier and contribute to a smoother, healthier-looking complexion.

Texture and application • The toner has a liquid, watery consistency that spreads easily over the face. • Use directly after cleansing – it is a fundamental step in your daily skincare routine.

Benefits at a glance • Inhibits melanin production and prevents freckles • Brightens and evens out skin tone • Provides deep, long-lasting hydration • Strengthens the skin barrier with amino acids and collagen • Serum-level brightening efficacy in a toner format • 170 ml – large capacity for daily use

Potassium 4-Methoxysalicylate*, D-Glutamic Acid, DL-Alanine, DL-Methionine, Tuberose Extract, Sodium Acetylhydroxamate Hyaluronate, Sodium Hyaluronate(2), Water-Soluble Collagen(F), Concentrated Glycerin, Purified Water, Dipropylene Glycol, Ethanol, Maltitol Solution, Polyphenyl Alcohol Maltitol Solution, Polyoxyethylene (14) Polyoxypropylene (7) Dimethyl Ether, 1,3-Butylene Glycol, Polyoxyethylene Polyoxypropylene Decyl Tetradecyl Ether, Carboxy Vinyl Polymer, Xanthan Gum, Potassium Hydroxide, Erythritol, Acrylic Acid And Methacrylate Alkyl Acrylate-Methacrylate Copolymer, Disodium Edetate, 2-O-Ethyl-L-Ascorbic Acid, Phenoxyethanol, Fragrance

Each ingredient is carefully selected to ensure our products are effective, safe, and suitable for various skin types.

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you selected when placing your order. More information on how to initiate a return can be found on the Returns page - you can also contact our customer service, we'll be happy to help. Shop with peace of mind, you're in good hands.